Terms of Service

Hubbley is a software platform that lets businesses (“merchants”) create and run online stores — including AI-assisted storefront design, product and inventory management, order processing, invoicing, and the facilitation of card payments through third-party payment processors. Hubbley provides software and payment facilitation; the merchant is the seller of the goods or services offered through their store.

You must be at least 18 years old and able to form a binding contract to use the Service. You are responsible for the information you provide, for keeping your login credentials secure, and for all activity under your account. Notify us promptly of any unauthorised use.

• You are solely responsible for your store, the products or services you sell, your prices, your content, and your dealings with your customers.
• You must comply with all laws that apply to your business, including consumer-protection, product-safety, labelling, advertising, distance-selling, e-commerce, sanctions, and tax laws in every jurisdiction where you sell.
• You are responsible for determining, charging, collecting and remitting any taxes (such as VAT, GST or sales tax) on your sales, and for issuing any legally required documentation.
• You must provide your customers with accurate information, clear terms, and a lawful returns, refund and cancellation policy, and must honour the consumer rights described in Section 6.
• You must keep the information in your account accurate and up to date.

You agree not to use the Service to:

• sell or promote anything illegal, or goods and services prohibited by our payment partners (including, without limitation, illegal drugs, weapons, counterfeit or stolen goods, or content that infringes others’ rights);
• engage in fraud, money laundering, or deceptive, misleading or unfair practices;
• infringe intellectual-property or privacy rights;
• upload malware, attempt to gain unauthorised access, or disrupt or overload the Service; or
• misuse the AI features, including to generate unlawful, infringing or deceptive content.

We may suspend or remove content or accounts that breach these Terms or applicable law.

Card payments are processed by third-party payment processors, which may require you to accept their terms and to provide identity and business information (KYC) before you can receive funds. Where funds from your sales are collected on your behalf, we remit your share to the bank account you provide, less our platform fee and any payment-processing fees, on a rolling settlement basis. Our current platform fee is disclosed to you in the Service. You are responsible for refunds, chargebacks and disputes relating to your sales, and we may deduct or recover such amounts from funds owed to you.

Where a merchant sells to consumers, mandatory consumer-protection laws apply and cannot be waived by these Terms. This includes, as applicable: consumer rights under EU/EEA and UK law (including information and, for distance sales, cancellation/withdrawal rights); the consumer guarantees under the Australian Consumer Law; the Consumer Protection Act and Electronic Communications and Transactions Act in South Africa; and applicable US federal and state consumer-protection laws. Merchants are responsible for honouring these rights toward their own customers. Nothing in these Terms limits any right a consumer has that cannot be limited under the law that applies to them.

Hubbley and Erratum B.V. own the Service, including its software, design and trademarks. You retain ownership of the content you upload (your catalogue, images, copy and store content), and you grant us a licence to host, display, process and adapt it as needed to operate the Service (including generating AI-assisted store content at your request). You are responsible for ensuring you have the rights to the content you provide.

Some features use artificial intelligence to generate suggestions and store content from the information you provide. AI output may be inaccurate or incomplete; you are responsible for reviewing and editing it before use and for ensuring it is lawful and suitable for your business.

The Service integrates with third parties (such as payment processors and commerce platforms you choose to connect). Your use of those services is governed by their own terms, and we are not responsible for them.

Our handling of personal data is described in our Privacy Policy. We and our merchants are expected to comply with applicable data-protection laws, including the EU/UK GDPR, the South African POPIA, the Australian Privacy Act, and applicable US state privacy laws. For personal data a merchant collects through their store, the merchant is the controller and Hubbley acts as processor on the merchant’s behalf.

The Service is provided “as is” and “as available”, without warranties of any kind except those that cannot be excluded by law. We do not warrant that the Service will be uninterrupted or error-free. Nothing in these Terms excludes or limits any warranty, guarantee or right that applicable law does not allow to be excluded or limited (for example, the consumer guarantees under the Australian Consumer Law or mandatory rights under EU, UK or South African law).

To the maximum extent permitted by law, Erratum B.V. will not be liable for indirect, incidental, special or consequential losses, or loss of profits, revenue, data or goodwill. Our total liability arising out of or relating to the Service is limited to the fees you paid us in the twelve months before the event giving rise to the claim. Some jurisdictions do not allow certain limitations, so some of the above may not apply to you; nothing here limits liability for fraud, death or personal injury caused by negligence, or any other liability that cannot be limited by law.

You agree to indemnify Erratum B.V. against claims, losses and expenses arising from your store, your products, your content, your dealings with your customers, or your breach of these Terms or of applicable law, except to the extent caused by us.

You may stop using the Service and delete your workspace at any time from Settings. We may suspend or terminate access if you breach these Terms or applicable law, or to protect the Service, our users or our payment partners. On termination, the rights granted to you end; provisions that by their nature should survive (such as fees owed, IP, disclaimers, liability and indemnity) continue.

We may update the Service and these Terms from time to time. Material changes will be reflected by the “last updated” date above and, where required, notified to you. Continued use after changes take effect means you accept the updated Terms.

These Terms are governed by the laws of the Netherlands, and the courts of the Netherlands have jurisdiction, without prejudice to any mandatory consumer-protection or other rights you have under the laws of your country of residence, which continue to apply.

Questions about these Terms? Email us at info@hubbley.io. Hubbley is operated by Erratum B.V..